Brand Identity and Website for an Italian Automotive Supplier

Project duration: January 2019 – June 2019

From January through June 2019, MWIMMERDESIGN developed a new brand identity, corporate stationery, and website for the Italian automotive supplier Novatrim Srl.

Novatrim Corporate Design: Shaping Emotions – Automotive Gloss Packages at Their Best

Branding Elements for Corporate Design
Logo for Corporate Design

Client and Project

Novatrim Srl, headquartered in Agugliaro, Italy, is an automotive supplier of stamped parts and trim components with 100 to 500 employees.

MWIMMERDESIGN was tasked with developing a distinctive, innovative brand identity, consisting of brand strategy, logo design, business stationery, and the conception and design of a website.

Business Cards
Novatrim Business Cards

Strategy

The logo is based on the shape of a trim strip, such as those manufactured by Novatrim for the automotive industry.

Dynamic typography and a minimalist three-color palette of yellow, blue, and gray emphasize the brand’s technical and precise character.

Letterhead and Business Cards
Novatrim Stationery

Implementation

We created business cards, letterhead, a responsive website, and a PowerPoint template for the company presentation.

Novatrim (Automotive Supplier) Website on Smartphones and Tablets

Novatrim Company Presentation (PowerPoint Slides)

PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation
PowerPoint Presentation

Novatrim Website

Website Design on Desktop Computers
Novatrim Website (Desktop view)
Christoph Ehlers

Your contact person for this project

Christoph Ehlers

Graduate in Communication Design (University of Applied Sciences)

+49 89 54 32 86 577

ehlers@mwimmerdesign.de

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