CD Projects
Annual report 2008
Conception and Design of the 2008 annual report for Bayerngas GmbH, winner of the LACP Award in Silver and scoring among the Top 100 of all submitted reports.
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Energy partnership in a new guise
Bayerngas GmbH is the largest municipal gas procurement company in Germany. It bundles together gas volumes from public utility companies, regional providers and large industrial customers.
Continuity in appearance
As part of its restructuring, Bayerngas GmbH's image was also subjected to a critical review. The basis for a new image was established in workshops. The new corporate design represents a meaningful and comprehensible further development of the previous presentation. Important basic principles in this regard are a compelling and confident use of colour, a clear structure in terms of content and format, a flexible layout grid and standardised typography.
Among other places, the new design was used in the annual report, the new styling of the internal newsletter, various advertisements, the press kit, countless brochures and publications, as well as on the company website.
Website: www.bayerngas.de
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